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Startup Lab

An entrepreneurship course for undergraduates at Georgia Tech.

COE2701 / CS2701 / MGT4803

About

Startup Lab is a semester-long, hands-on class for undergraduate students at Georgia Tech to learn how to launch a technology startup. We combine in-class lectures with out-of-class learning. You will discover a compelling business model by going out and interviewing people. You will need to commit 6 hours a week of time outside of the class time for this program to be successful.

Startup Basics

First we'll teach you the basics about startups including creativity, teaming, building a minimal viable product, startup metrics, pivoting, intellectual property, pitching, and raising money.

Customer Discovery

Then we'll learn about customer discovery and go out into the field and interview potential customers. At least ten customer interviews are required each week so that you may start with a hypothesis and end with a product/service that others want.

Teaching Team

The teaching team is made up of faculty and staff that have previously and/or currently are launching early stage startups.

  • Raghupathy (Siva) Sivakumar

    Wayne J. Holman Chair Professor, ECE

  • Keith McGreggor

    Director, Georgia Tech VentureLab

  • Ray Vito

    Vice Provost and Professor Emeritus, ME

  • Wilbur Lam

    Assistant Professor, BME

  • Paul Freet

    Principal, Georgia Tech VentureLab

  • James Raines

    Director, BME Capstone

  • Josh Lieberman

    Teaching Assistant

  • Alex Flohr

    Teaching Assistant

  • Catherine Gu

    Teaching Assistant

  • Isaac Wittenstein

    Teaching Assistant

Schedule

  • Aug 18, 2015
    Overview
    (Siva)

  • Aug 20, 2015
    Pitch Yourself
  • Aug 25, 2015
    BMC/CD/Hypothesis/Thesis
    (Keith/Paul)
  • Aug 27, 2015
    Hypothesis Focus
  • Sep 1, 2015
    Teaming/Ideation
    (Siva/Ray)
    A1-Thesis
  • Sep 3, 2015
    Lean Launchpad Tutorial
  • Sep 8, 2015
    Pivoting/Metrics (Keith/Paul)
  • Sep 10, 2015
    Startup Thesis
  • Sep 15, 2015
    Products v. MVP
    (Keith/Paul)
    A2-Pivots
  • Sep 17, 2015
    Landscape Presentations
  • Sep 22, 2015
    Guest (Cognitive Biases)
  • Sep 24, 2015
    CD1
  • Sep 29, 2015
    Guest (Rapid Prot)
    (Li)
    A3-MVP
  • Oct 1, 2015
    CD2
  • Oct 6, 2015
    Exam
  • Oct 8, 2015
    CD3
  • Oct 13, 2015
    Break
  • Oct 15, 2015
    No Labs
  • Oct 20, 2015
    Guest (Markets/Team)
    (Klaus)
  • Oct 22, 2015
    Startup Thesis Defense
  • Oct 27, 2015
    Guest (Financing)
    (Foster)
  • Oct 29, 2015
    MVP1
  • Nov 3, 2015
    Guest (Legal)
    (Lanza)
    A4-Critique
  • Nov 5, 2015
    MVP2
  • Nov 10, 2015
    Startup Case (Nishant)
  • Nov 12, 2015
    MVP 3
    KM/PF out
  • Nov 17, 2015
    Story Telling
    (Keith/Paul)
  • Nov 19, 2015
    MVP4
  • Nov 24, 2015
    No class
  • Nov 26, 2015
    Break
  • Dec 1, 2015
    Other Methodologies
    Siva
  • Dec 3, 2015
    Final Presentations
  • Dec 10, 2015
    Final Exam

Questions?

Don't hesitate to email if you have questions about this class.

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